Applause Productions & Entertainment

Successful events don’t just happen. They are the culmination of hard work, talent, and organization. Nothing is more important in the organizational process than clear, well-thought-out planning. Here is how to prepare the way for a great event:

1. Create schedules. This includes both a timeline for actions that need to be finished prior to the event, and also the talent and activities that happen during the event. When you’ve finalized the talent that will perform during the party, plan the ornamental activities such as photo opportunities, green screen, greeters, etc. Make sure to plan the set-up time for all talent and activities, as well as the time it actually begins.

2. Create a spreadsheet of vital information. All pertinent details, including date, time, venue name and location, contact information, and theme should be organized into one easy-to-access document. Also, build enough time into the schedule to walk the site with strict attention to room size, stage size and location, electrical accessibility, and green room area.

3. Facilitate communication. Make sure that your administrative details, such as accounting and payment schedules, are clearly communicated at the outset of the process. It is standard in the industry to provide a 50 percent deposit. This secures your talent for the expected time and date. Final payment is always expected the week prior to the event. Communicate these payment considerations and your administrative worries will be few. Good talent expects professional courtesy, which means following the above protocol.